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You want to grow your social media audience? Know how from Dayakaran Singh

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Gone are the days when social media was simply taken as a fun way to interact with others. However, social networking is now a branding and marketing tool that every organisation employs to meet its expected outcome. Now a thought may come to your mind that in order to effectively manage your social media, you’ll need to hire a person with more than 1 million followers – but that is not the case – anyone may be a successful social media user with an average size of productive audience.

Dayakaran has been active on social media for nearly 5+ years and he knows well how its algorithmic function works. Dayakaran holds an opinion that you can express your social media presence to your audience by showcasing your social involvement on your social media platform and urging them to follow you straight away. Sharing content from other relevant brands may not directly generate traffic to your site, but it may certainly help you develop your social media presence.

Dayakaran has been working in collaboration with several famous brands with has paved ways for him to expand his own media platform and his followings. According to Dayakaran – One of the most efficient methods to develop your brand’s credibility and start building loyal fans on social media is to give them something they can’t get anywhere else. Listen to your audience and produce content types that are altered to their needs.

Make sure you understand how each social media platform works, who you want to reach, where you want to go, and where do your objectives lie, and you’ll be off to a terrific start. Secret lies in to know why people use each network, and then devise a strategy by making presence through publishing and sharing information that will link you to your target audience, wherever his they congregate online.

Precisely stating that strategic and thoughtful use of social media platforms can be a great way for brands and organizations to connect and build loyal followers, and expand their reach and audience.When it comes to being successful on social media, knowing your audience is crucial since their interests and requirements will dictate the type of content you have to post and how you engage your followers.

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About author
Entrepreneur, internet marketing and social media marketing expert from Baramulla.
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