Blake Fishman Shares Flaws in Using Chat GPT for Replacing Bloggers

Chat GPT may have only just become available for public use in November of 2022, but the Artificial Intelligence (AI) chatbot system has quickly become a sensation. For college students writing essays, professionals writing emails, job seekers creating resumes and cover letters, and so much more, Chat GPT has surprised and impressed the masses with its incredible writing ability. Chat GPT is so impressive that some bloggers have expressed concern that their jobs will soon be obsolete.

But like any new tool, Chat GPT is far from perfect. Yes, it can create content that sounds good by using a simple prompt. Yes, you can dictate the length of the needed document. Yes, it can save you a lot of time and money. But beyond the obvious drawback of being a computer, not a person, there are numerous reasons Chat GPT won’t be replacing bloggers any time soon. 

The vast potential of AI has long been recognized by the technology sector, and the recent advances in the field have been extremely encouraging. But when it comes to content creation and blogging, which are both big businesses employing hundreds of thousands of writers, AI and Chat GPT in particular are no real threat to those writers. Here’s why.

What are the flaws in using Chat GPT to replace bloggers for writing all of your digital content?

Chat GPT is the first AI chatbot that has given any real indication that it’s a force to be reckoned with. Even some of the biggest names in tech (looking at you, Google) have launched abysmally embarrassing AI efforts. But Chat GPT is not infallible, and the language model itself admits that it lacks the ability to write blog posts that appeal to humans long-term or relate to them in any real way.

One of the simplest reasons that Chat GPT is inferior to a human writer, is that it is not factually accurate. It often contradicts itself or creates its own “facts” in lieu of finding any related information on the internet. At a minimum, every post made by an AI chatbot would need to be edited and assessed for accuracy by a human editor with extra time to go through data with a fine-toothed comb.

Without an actual person to do the writing, it’s also possible (and in fact, likely) that the way something is phrased could be deemed inappropriate. Not necessarily hate speech inappropriate (after all, that’s a top priority of its creators at OpenAI), but poor phrasing will be immediately picked up by readers. You can tell when a computer has written something instead of a person, and the potential is there for poor phrasing to cross the line into being offensive.

Telling the chatbot how many words you want your document to be sounds like a dream come true… except it can’t always deliver. It maxes out at under 700 words and tends to repeat itself in that effort, making it unusable for long-form content and again in need of heavy editing by a human hand.

Due to the redundancies, the short-form articles, and the specific training given to the AI, all of the content produced on similar subjects will start to look exactly the same. Without human ingenuity and creativity, as well as a fresh take on a topic, Chat GPT blogs will become boring and useless very quickly. When you factor in the grammatical errors, the occasional misinterpretations of multi-use terms, and the fact that spam-like content is pushed down or out of searches altogether, things aren’t looking too good for Chat GPT’s future as a blogger.

For the most simple and short content creation or blog, Chat GPT can certainly help part-time writers to get a start on a topic. It may even generate an article that is 75% ready for publication – but that’s still going to need the human touch to finish it. Unlike AI, professional writers are trained on more than just word patterns and search results, and it shows in their writing. For anyone who does choose to lean on AI chatbots for writing assistance, be prepared to edit heavily.

Who is Blake Fishman?

Blake Fishman has worked in IT for almost 20 years, most recently as the lead systems administrator for a logistics company in Fort Lauderdale. He also works with a local startup incubator and has consulted on several new startups, specializing in those in emerging tech fields like automation and robotics.

A technology enthusiast, early adopter, and futurist, Blake Fishman stays abreast of trends in technology while assessing how they will impact various industries. He is an advocate of embracing new technology, rather than fearing it or avoiding it, and helps businesses to do the same.