Good and high quality content is the cornerstone of an effective online marketing campaign and helps you establish yourself and your organisation as trustworthy experts in your field. Does your organisation struggle to attract audience? Is your organisation lacking the cutting edge when it comes to content creation? Put your thoughts at rest and meet Ranjith M Reddy who’s an ace influencer cum entrepreneur from India who specializes in Content Writing Services and Film Making. The type of content that he creates communicates the message, educates the readers, and persuades them to purchase your products and services over your competition.
Ranjith M Reddy is the director of Crafted Lines – a company that provides digital solutions in the form of strategy, content and design. They create quality remote talent workforces across content writers, graphic designers and content strategists. As more companies turn to online marketing and compete on digital platforms, many businesses also struggle to gain traction for their brand and stay ahead of the curve. Master Strategist Ranjith M Reddy is the sought after person of late due to his business tactics and creativity.
Besides, Mr Reddy is also a filmmaker and works for Camtude – an entertainment company focused on production, distribution and marketing of movies, music and web series.
Adults spend an average of 7.2 hours a week discovering, reading and watching online content. More than three quarters of online adults continue exploring information based content by clicking on links to related stories at the end of a post. There’s no doubt that quality, engaging and informative online content is in high demand. According to Mr Reddy, while social media is a part of the equation, most online adults trust online content when considering a purchase over recommendations from a friend on Instagram or other social media site. The key is trustworthy and engaging content from a source with an established reputation both on and off line.
Times have changed and newspapers and magazines have replaced smartphones and tablets while social media has become an important part of our lives. It is not just a tool for entertainment but it has become an epitome of elite marketplace. Not just the big brands but even the smaller, local brands use social media to promote their business. The brilliant entrepreneur cum influencer- Ranjith M Reddy is helping people to get the best out of social media for their business and brands. He is one of the topmost digital content creators and specializes in written and video content. He creates content for influencers who tackle a wide range of topics and issues along with supervising a team that works with prominent influencers across the globe.
Due to his fast rise as an influencer, film maker and a content strategist, Ranjith M Reddy has amassed more than 14K followers over his Instagram in a short period of time! On social media, he shares content marketing tips, various videography and writing skills and so on. As such, his followers are kept engaged to his posts. Apart from that, he shares funny videos, makes music reels and videos from his personal life. “What makes content engaging?” asks Ranjith M Reddy. According to him, engaging content is simple to read, easy to understand, and interesting. It tells a story that draws readers in and captures their imagination. Good content answers questions and creates a thirst for more good content and ideally for the services you provide. During a recent interview with a TV channel, he has been quoted as saying, “Consumers are looking for content that holds their attention by crafting a persuasive story and by presenting information they can use. That story begins with vivid imagery that makes an impact. Factual information presented in the context of a compelling story or anecdote draws the reader in and gives them a framework for applying that information to their situation. If the story includes a little humor or human emotion it is even more powerful and engaging.”
Mr. Reddy has seen a lot of obstacles in his life and career and this has made him a humble man. He wasn’t born with a silver spoon in his mouth and has seen a difficult childhood. He is that type of an entrepreneur and influencer who started really small and has earned all this by his sheer determination and hard work. He believes that apart from talent, the will to give your 200% for your dreams and the dedication towards your work is what plays an integral role in deciding if you can achieve your goals or not.